The NextRoll Blog

Modern-day marketers know the value and need for website pixels – those bits of code placed on a website that record interactions and create anonymous profiles of users. Pixels help retarget potential customers across the web and provide information about who’s visiting a company’s...

It’s common to hear from Rollers that one of the things they love most about NextRoll is our culture. We prioritize our people, our customers, and our communities, and we strive to make those the focus of our work every day. So we were ecstatic to hear that Rollers’ feedback recently prompted...

One in nearly 7 people experiences mental health challenges at work. And that’s just those we know of. Mental health is more widely acknowledged and discussed at work than ever before, but it can still feel like a stigma to some, and it keeps people from getting the help they need. This Mental...

Hiring great people and helping them grow is a core value here at NextRoll. It’s represented by our Owl Culture Creature and one we strive for at all levels of our business – from hiring up-and-coming interns to mission-driven executive leaders.This was recently exemplified at the highest level...

They say it takes a village, and that’s not only true for raising kiddos. Have you ever considered all the people, groups, or resources that have helped you along your professional journey? Perhaps a mentor who took you under their wing early on in your career or a publication you follow on...

Over my first 100 days as NextRoll CEO, it became clear that culture continues to be the core of our identity as a powerful marketing technology company and a driving force behind our success. I heard this feedback from Rollers across all levels of the organization through many listening sessions...

DEI programming works when employees are constantly engaging, learning, and growing – which can be harder to accomplish in a remote-first environment. That’s why we’ve started supercharging our efforts at NextRoll through a new DEI Advocates program. DEI Advocates are Rollers who volunteer their...

It’s a HERstorical moment in time here at NextRoll. For the first time in 17 years, women now represent the majority of our Executive Leadership Team!When we launched NextRoll’s innovative marketing technology product AdRoll back in 2007, the company looked a lot different. Besides the fact that...

As we have all seen, technology companies are experiencing an unprecedented amount of restructuring, lay-offs, and broad reductions in force. It has caused disappointment, confusion, and some real anxiety about landing a new job. As difficult as that is, NextRoll has figured out a way to help...

It’s not a typical sight to find a New Business Account Executive like Tanner Cahoon from our RollWorks sales team taking a vacation at the end of the month when deals are due to be closed. But thanks to our flexible work model, his recent trip to New Orleans didn’t stop him from earning business...